Open up for real talk

Child labour and modern slavery in the chocolate industry are underpinned by the exact same issues of injustice, inequality and inhumanity that we’re confronting globally every day. But the exploitation in West Africa can seem so far away that people simply say: “not my problem”.

By framing the issues in the cocoa industry in the context of global social issues, we made them easier for people to relate to. Turning taboo topics into an engaging card game and the wrappers into canvases provoking reflection. And that meant more people talking. More people empathising. And more people calling for change.